Last updated May 23, 2026
This Privacy Notice for DripBlaze ("we," "us," or "our"), describes how and why we might access, collect, store, use, and/or share ("process") your personal information when you use our services ("Services"), including when you:
Questions or concerns? Reading this Privacy Notice will help you understand your privacy rights and choices. We are responsible for making decisions about how your personal information is processed. If you do not agree with our policies and practices, please do not use our Services. If you still have any questions or concerns, please contact us at hello@dripblaze.app.
This summary provides key points from our Privacy Notice, but you can find out more details about any of these topics by clicking the link following each key point or by using our table of contents below to find the section you are looking for.
What personal information do we process? When you visit, use, or navigate our Services, we may process personal information depending on how you interact with us and the Services, the choices you make, and the products and features you use. Learn more about personal information you disclose to us.
Do we process any sensitive personal information? Some of the information may be considered "special" or "sensitive" in certain jurisdictions, for example your racial or ethnic origins, sexual orientation, and religious beliefs. We do not process sensitive personal information.
Do we collect any information from third parties? We do not collect any information from third parties.
How do we process your information? We process your information to provide, improve, and administer our Services, communicate with you, for security and fraud prevention, and to comply with law. We may also process your information for other purposes with your consent. We process your information only when we have a valid legal reason to do so. Learn more about how we process your information.
In what situations and with which parties do we share personal information? We may share information in specific situations and with specific third parties. Learn more about when and with whom we share your personal information.
How do we keep your information safe? We have adequate organizational and technical processes and procedures in place to protect your personal information. However, no electronic transmission over the internet or information storage technology can be guaranteed to be 100% secure, so we cannot promise or guarantee that hackers, cybercriminals, or other unauthorized third parties will not be able to defeat our security and improperly collect, access, steal, or modify your information. Learn more about how we keep your information safe.
What are your rights? Depending on where you are located geographically, the applicable privacy law may mean you have certain rights regarding your personal information. Learn more about your privacy rights.
How do you exercise your rights? The easiest way to exercise your rights is by visiting hello@dripblaze.app, or by contacting us. We will consider and act upon any request in accordance with applicable data protection laws.
Want to learn more about what we do with any information we collect? Review the Privacy Notice in full.
1. WHAT INFORMATION DO WE COLLECT?
2. HOW DO WE PROCESS YOUR INFORMATION?
3. WHEN AND WITH WHOM DO WE SHARE YOUR PERSONAL INFORMATION?
4. DO WE OFFER ARTIFICIAL INTELLIGENCE-BASED PRODUCTS?
5. HOW LONG DO WE KEEP YOUR INFORMATION?
6. HOW DO WE KEEP YOUR INFORMATION SAFE?
7. DO WE COLLECT INFORMATION FROM MINORS?
8. WHAT ARE YOUR PRIVACY RIGHTS?
9. CONTROLS FOR DO-NOT-TRACK FEATURES
10. DO OTHER REGIONS HAVE SPECIFIC PRIVACY RIGHTS?
11. DO WE MAKE UPDATES TO THIS NOTICE?
12. HOW CAN YOU CONTACT US ABOUT THIS NOTICE?
13. HOW CAN YOU REVIEW, UPDATE, OR DELETE THE DATA WE COLLECT FROM YOU?
In Short: DripBlaze has no user accounts and does not collect your name, email, or phone number. We collect a minimal anonymous device identifier and the data needed to track credits and reconcile purchases.
DripBlaze does not operate user accounts. We do not collect your name, email address, or phone number. To make the paid product (credit-metered AI scoring) work, we generate and store the following minimal information:
Data we do NOT collect. We do not collect your name, email address, phone number, postal address, date of birth, government identifiers, social media handles, or any other contact information. We do not require you to create an account or log in.
In Short: Uploaded photos are processed transiently for scoring and are NOT stored, persisted to disk, or written to our database. They are discarded after scoring.
When you upload a photo for scoring, it is read into the application server's memory, processed by the scoring pipeline, and then discarded. We do not save the photo to disk, to our database, or to any long-term storage. We do not retain garment, outfit, colour, fit, or any other visual data extracted from your photo beyond the duration of the scoring request.
As part of the scoring pipeline, the photo is transmitted to OpenAI in the United States for AI analysis. See Overseas processing below.
Sensitive Information. We do not process sensitive information. Photos uploaded for scoring may incidentally depict your appearance, but they are not stored — see "Photos and outfit data" above.
Payment Data. If you purchase credits, payment is handled by Stripe. Your payment instrument (card number, expiry, CVC) is collected and stored by Stripe directly — DripBlaze does not see, receive, or store your card details. We receive only the confirmation of successful payment and the metadata needed to reconcile the purchase (transaction ID, amount, pack purchased) against your Device UUID. Stripe's privacy notice: https://stripe.com/au/privacy.
DripBlaze uses your browser's local device storage (localStorage) to hold the anonymous Device UUID and app data needed for the Services to work (for example, your current credit balance is mirrored locally for the in-app display). This data is stored on your device only and is read by the app when you use it. Clearing your browser data, switching browsers, or using private/incognito mode will remove this local data and may result in a new Device UUID being generated on next use.
DripBlaze also stores your past scoring results (score, tier, dimension breakdown, outfit description, and the local cropped image used in your history tile) in your browser's local device storage so that the in-app History and Hall of Fame features can show your previous scores. This cached history data resides on your device only — it is not uploaded to our servers and is not part of the data we hold in our database. Clearing your browser data or switching browsers will remove this local history.
In Short: Some information — such as your Internet Protocol (IP) address and/or browser and device characteristics — is collected automatically when you visit our Services.
We automatically collect certain information when you visit, use, or navigate the Services. This information does not reveal your specific identity (like your name or contact information) but may include device and usage information, such as your IP address, browser and device characteristics, operating system, language preferences, referring URLs, device name, country, location, information about how and when you use our Services, and other technical information. This information is primarily needed to maintain the security and operation of our Services, and for our internal analytics and reporting purposes.
The information we collect includes:
In Short: We process your information to provide, improve, and administer our Services, communicate with you, for security and fraud prevention, and to comply with law. We may also process your information for other purposes with your consent.
We process your personal information for a variety of reasons, depending on how you interact with our Services, including:
In Short: We share information with the service providers who help us run DripBlaze, and in limited situations described below. We do not sell your information.
We share information with the following service providers strictly so they can perform their function for us:
Some of the service providers listed above process personal information outside Australia. Specifically:
By using DripBlaze you consent to your personal information being disclosed to and processed by these overseas recipients for the purposes described in this Privacy Notice. Where personal information is disclosed overseas, we take reasonable steps to ensure recipients handle that information consistently with the Australian Privacy Principles, but you acknowledge that recipients are subject to the laws of their own jurisdictions.
In Short: We offer products, features, or tools powered by artificial intelligence, machine learning, or similar technologies.
As part of our Services, we offer products, features, or tools powered by artificial intelligence, machine learning, or similar technologies (collectively, "AI Products"). These tools are designed to enhance your experience and provide you with innovative solutions. The terms in this Privacy Notice govern your use of the AI Products within our Services.
We provide the AI Products through third-party service providers ("AI Service Providers"), including OpenAI. As outlined in this Privacy Notice, your input, output, and personal information will be shared with and processed by these AI Service Providers to enable your use of our AI Products for purposes outlined in "WHEN AND WITH WHOM DO WE SHARE YOUR PERSONAL INFORMATION?" You must not use the AI Products in any way that violates the terms or policies of any AI Service Provider.
Our AI Products are designed for the following functions:
Information processed using our AI Products is handled in line with this Privacy Notice and the relevant AI Service Provider's terms.
In Short: Photos are NOT kept — they are discarded immediately after scoring. Your Device UUID, credit balance, and purchase history are kept while you continue to use the Services, plus the period required for tax, accounting, and fraud-prevention obligations.
Photos: not retained. Each uploaded photo is processed in memory and discarded once the scoring pipeline completes. No copies are kept by DripBlaze.
Outfit / garment / visual data: not retained. Any feature extraction performed during scoring exists only for the duration of the scoring request.
Device UUID and credit balance: deleted after 24 months of inactivity. If the Device UUID has had no scoring requests or purchases for 24 months, the UUID and its associated credit balance are removed.
Purchase / transaction records: retained for 5 years for financial record-keeping purposes.
When we have no ongoing legitimate business need to process your personal information, we will either delete or anonymise such information, or, if this is not possible (for example, because the information has been stored in backup archives), then we will securely store the information and isolate it from any further processing until deletion is possible.
In Short: We aim to protect your personal information through a system of organizational and technical security measures.
We have implemented appropriate and reasonable technical and organizational security measures designed to protect the security of any personal information we process. However, despite our safeguards and efforts to secure your information, no electronic transmission over the Internet or information storage technology can be guaranteed to be 100% secure, so we cannot promise or guarantee that hackers, cybercriminals, or other unauthorized third parties will not be able to defeat our security and improperly collect, access, steal, or modify your information. Although we will do our best to protect your personal information, transmission of personal information to and from our Services is at your own risk. You should only access the Services within a secure environment.
In Short: We do not knowingly collect data from or market to children under 18 years of age.
We do not knowingly collect, solicit data from, or market to children under 18 years of age, nor do we knowingly sell such personal information. By using the Services, you represent that you are at least 18 or that you are the parent or guardian of such a minor and consent to such minor dependent's use of the Services. If we learn that data has been collected from a person under 18, we will take reasonable measures to promptly delete the associated data (Device UUID and any related records) from our records. If you become aware of any data we may have collected from children under age 18, please contact us at hello@dripblaze.app.
In Short: You may request access to, correction of, or deletion of the data associated with your Device UUID at any time, depending on your country, province, or state of residence.
If we are relying on your consent to process your personal information, which may be express and/or implied consent depending on the applicable law, you have the right to withdraw your consent at any time. You can withdraw your consent at any time by contacting us by using the contact details provided in the section "HOW CAN YOU CONTACT US ABOUT THIS NOTICE?" below.
However, please note that this will not affect the lawfulness of the processing before its withdrawal nor, when applicable law allows, will it affect the processing of your personal information conducted in reliance on lawful processing grounds other than consent.
DripBlaze does not operate user accounts. The data we hold about you is associated with your anonymous Device UUID — namely your credit balance and purchase history. You may request access to, correction of, or deletion of this data at any time by contacting us at hello@dripblaze.app.
Upon your request to delete the data associated with your Device UUID, we will remove it from our active databases. However, we may retain some information in our files to prevent fraud, troubleshoot problems, assist with any investigations, enforce our legal terms and/or comply with applicable legal requirements.
If you have questions or comments about your privacy rights, you may email us at hello@dripblaze.app.
Most web browsers and some mobile operating systems and mobile applications include a Do-Not-Track ("DNT") feature or setting you can activate to signal your privacy preference not to have data about your online browsing activities monitored and collected. At this stage, no uniform technology standard for recognizing and implementing DNT signals has been finalized. As such, we do not currently respond to DNT browser signals or any other mechanism that automatically communicates your choice not to be tracked online. If a standard for online tracking is adopted that we must follow in the future, we will inform you about that practice in a revised version of this Privacy Notice.
In Short: You may have additional rights based on the country you reside in.
We collect and process your personal information under the obligations and conditions set by Australia's Privacy Act 1988 (Privacy Act).
This Privacy Notice satisfies the notice requirements defined in the Privacy Act, in particular: what personal information we collect from you, from which sources, for which purposes, and other recipients of your personal information.
If you do not wish to provide the personal information necessary to fulfill their applicable purpose, it may affect our ability to provide our services, in particular:
At any time, you have the right to request access to or correction of your personal information. You can make such a request by contacting us by using the contact details provided in the section "HOW CAN YOU REVIEW, UPDATE, OR DELETE THE DATA WE COLLECT FROM YOU?"
If you believe we are unlawfully processing your personal information, you have the right to submit a complaint about a breach of the Australian Privacy Principles to the Office of the Australian Information Commissioner.
In Short: Yes, we will update this notice as necessary to stay compliant with relevant laws.
We may update this Privacy Notice from time to time. The updated version will be indicated by an updated "Revised" date at the top of this Privacy Notice. If we make material changes to this Privacy Notice, we may notify you either by prominently posting a notice of such changes or by directly sending you a notification. We encourage you to review this Privacy Notice frequently to be informed of how we are protecting your information.
If you have questions or comments about this notice, you may email us at hello@dripblaze.app or contact us by post at:
DripBlaze 49 Pine Hill Dr Doncaster East, Victoria 3109 Australia
Based on the applicable laws of your country, you may have the right to request access to the personal information we collect from you, details about how we have processed it, correct inaccuracies, or delete your personal information. You may also have the right to withdraw your consent to our processing of your personal information. These rights may be limited in some circumstances by applicable law. To request to review, update, or delete your personal information, please contact us at hello@dripblaze.app.